Blue Hawk

Moody Blues for me.

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Eliminate the right, eliminate the wrong, eliminate the weak, eliminate the strong.

galt54

The Beatles - hands down. But they did have strong competition.

In the early 1960s I became a big fan of The Dave Clark Five and the Beach Boys before I began really digging The Beatles. I am a little bit embarassed to own up to being a fan of Herman´s Hermits and Gary Lewis and the Playboys also, for a short while. I matured and became a fan of Hendrix and The Cream when they turned up later in the decade.

Lesbian With A Gun

The Beatles
The Rolling Stones
The Jimi Hendrix Experience
Cream
The Who

Properte

Rollings were goood. The Who is kinda 60's music trademark for me. Really can't decide. Really like Beatles too.

Texas Boy

If we're talking about only 60's:

1.The Beatles
2.The Doors
3.The Who
4.Rolling Stones
5.Beach Boys (they are much better than The Kinks!)

DriveYourCarDownToTheSea

Two of those bands aren't British.

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Stop and find a pretty shell for her
Beach Boys vs Beatles comparisons begin here

Lisnaholic

^ TBH, I would dispute this suggestion. It's true that one time the DCF "pushed" the Beatles off the number one singles chart, but only after the Beatles had held the position for about 6 weeks; i.e. everyone had bought so many copies of the Beatles single that it was inevitable that sales would drop off.

But thanks, dwill, for your typo, "The Dave Clack Five"

Good call from Neapolitan for the Yardbirds, and time also to mention Traffic, Mannfred Mann, and of course, The Animals who made the pretty-much definitive version of House of the Rising Sun. Here's their cover version of another song, though I don't have a date for this:-

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"Am I enjoying this moment? I know of it and perhaps that is enough." - Sybille Bedford, 1953

rubber soul

Didn't see this one. I'd rank it by The Beatles, Kinks, Who, and Rolling Stones but they're all in my top ten. I'd also mention the Zombies and the Hollies as great and underrated British bands.

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Musicwhore A-Z

I'd say the Stones, The Beatles, The Who, then the Kinks. Like rubber soul said, The Zombies and The Hollies are certainly worth mentioning as well.

Let's not forget The Yardbirds and The Animals either.

Chula Vista

This dude is a sharp dressed man.

It's still so totally mind blowing to think that three of the most important and influential guitarists in the annuls of rock were members of that band.

The influence of the "rave up" concept....

https://en.wikipedia.org/wiki/Having..._The_Yardbirds

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on the surface of a gas covered planet going around a nuclear fireball 90 million miles away
and think this to be normal is obviously some indication of how skewed our perspective tends to be.”