laura_rachelle

I am a graphic design student doing a school project to design the complete user experience of a pop music concert (ie promotional materials, tour merchandise etc). As such, I need to obtain information from pop music fans about their concert experiences. If you have a few moments and feel kind enough to help a student with her school project, please fill out your answers to the questions below and send to laura_rachelle1984@yahoo.ca. All your answers and your personal information (like email address) will be kept in complete confidence.

Thanks
Laura

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What are your favourite genres of music? Who are your favourite bands/artists?

How many concerts do you attend per year?

Where/How do you find out about concerts?

For what reasons do you decide to attend a concert? What are the most important things that you consider in deciding to attend a concert?

Where/How do you purchase tickets?

Have you ever entered contests to win tickets to a concert? If so, what did you do to win the tickets? What would you do to win tickets?

What other activities do you do on the day of the concert (ie go out to dinner before the concert etc)?

Do you purchase tour merchandise? If so, what do you buy and where do you buy it?

Would you be interested in personalized tour memorabilia? For example, would you be interested in having your photograph taken at the concert and sent to you, or put on a t-shirt or on other merchandise? If so, what type of merchandise would interest you most?

Do you purchase food or beverages in the venue? What kind?

Do you belong to any official artist fan clubs (ie fan clubs that you pay a yearly fee to join and which give you exclusive access to content like pictures or videos)? Do you belong to any unofficial fan clubs? If so, which ones and what aspects of a fan club are most important to you?

Would the chance to win door prizes or enter raffles encourage you to attend a concert?

If there is an opening act, do you find out who the opening act is before you purchase tickets or attend the concert? Does the choice of opening act influence your decision to attend a concert or not and, if so, why?

Are you interested in signing up for alerts about ticket availability, artist news or concert cancellations when purchasing your tickets? By text message, by email, or by some other method?

Are you interested in package deals (ie where you purchase transportation, parking, or food/beverage coupons along with your tickets)? If so, what would be included in your ideal package?

Would you purchase or enter contests to see the band’s sound check or to meet the band? Have you ever attended such an event and what would make you interested in attending one in the future?

Would you be interested in attending after parties at a local club after the show? Have you ever attended such an event and what would make you interested in attending one in the future?

Do you need to purchase the band’s album before you attend the concert or do you go to concerts to discover new music?

Do you read or listen to reviews of the band’s albums or their concerts before attending their show? If so, what sources do you use (ie newspaper, online blogs, radio etc) and do they influence your decision to attend the concert?

Do you ever visit the official websites of bands that you like? Do you visit other websites about bands that you like (ie fan-created websites) or general music websites? Which websites and what kind of content do you look for?

Describe a good concert experience that you have had?

Describe a bad concert experience?

Urban Hat€monger ?

You posted this yesterday

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