Ani DiFranco and DIY Record Label
Imagine a time when the internet wasn't popular. There were no streaming services. And cassettes had wide distribution and sales. That's the world Ani DiFranco was in when she started Righteous Babe Records around 1990. She did a DIY record label in a more difficult time for independent artists. If she is a 19-year-old starting today she should have an easier time getting her music out there, with the internet helping her distribute and marketing her music, instead of finding a distributor to get her music to stores like in the early 1990's.
|