Help guys! :)

RoadCrew · 07-22-2013, 04:41 AM

Hey guys, I'm currently writing a thesis on "The impact of Web 2.0 on music marketing. How does the Internet affect the way artists promote themselves in an ever changing industry?" and I'd love to get some of your insights on this topic.

I'd be very happy to get some of you to answer a list of 8 questions (here below).

If you agree on helping me, could you answer here or send the answers to my email address laurent.colson@student.ulg.ac.be

I'd be happy to send you a copy of my finished project once it's done!

Thanks in advance!

1. Could you describe yourself a little bit? Where are you from? How old are you? What do you do for a living? What kind of music do you mostly listen to?

2. As a music lover, do you still buy CDs or vinyl records? Why or why not?

3. What would encourage you to pay for music if it is currently not the case? Is customized content relevant to you (special editions, bonus tracks, one-on-one with artist, etc)? Would you pay extra for this? why?

4. Do you feel that file sharing software are cannibalizing music sales or on the contrary, promoting them?

5. Until the end of the 90's, the music industry had been based on a business model that didn't include the Internet. Nowadays, things are a lot more different. How do you feel about the new ways of providing and selling music, such as ITunes, Rhapsody or Spotify? Do you use them?

6. How do you mainly discover new music and artists today? What kind of channels do you mainly use (Radio, Shows, Spotify, Youtube, etc.)? Could you describe the different processes you adopt to discover new artists?

7. Do you follow artists that you like through social media platforms such as Facebook, Twitter or Instagram? Do you try to connect with them, by commenting or "liking" their posts? If so, why?

8. Are you a member of an online community about music? If so, what do you get from being part of this community?

07-22-2013, 04:41 AM	#1 (permalink)
RoadCrew Groupie Join Date: Jul 2013 Posts: 7	Help guys! :) Hey guys, I'm currently writing a thesis on "The impact of Web 2.0 on music marketing. How does the Internet affect the way artists promote themselves in an ever changing industry?" and I'd love to get some of your insights on this topic. I'd be very happy to get some of you to answer a list of 8 questions (here below). If you agree on helping me, could you answer here or send the answers to my email address laurent.colson@student.ulg.ac.be I'd be happy to send you a copy of my finished project once it's done! Thanks in advance! 1. Could you describe yourself a little bit? Where are you from? How old are you? What do you do for a living? What kind of music do you mostly listen to? 2. As a music lover, do you still buy CDs or vinyl records? Why or why not? 3. What would encourage you to pay for music if it is currently not the case? Is customized content relevant to you (special editions, bonus tracks, one-on-one with artist, etc)? Would you pay extra for this? why? 4. Do you feel that file sharing software are cannibalizing music sales or on the contrary, promoting them? 5. Until the end of the 90's, the music industry had been based on a business model that didn't include the Internet. Nowadays, things are a lot more different. How do you feel about the new ways of providing and selling music, such as ITunes, Rhapsody or Spotify? Do you use them? 6. How do you mainly discover new music and artists today? What kind of channels do you mainly use (Radio, Shows, Spotify, Youtube, etc.)? Could you describe the different processes you adopt to discover new artists? 7. Do you follow artists that you like through social media platforms such as Facebook, Twitter or Instagram? Do you try to connect with them, by commenting or "liking" their posts? If so, why? 8. Are you a member of an online community about music? If so, what do you get from being part of this community?