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J-Pop or Poppusu is...Japanese Pop! This term started to be widely used somewhere in the 90s and it refers to Japanese mainstream pop music. In essence it's a name for modern Japanese popular music, influenced by western genres, that is different from traditional styles.
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J-pop, an abbreviation for Japanese pop, is a loosely-defined musical genre that entered the musical mainstream of Japan in the 1990s. Modern J-pop has its roots in 1960s music such as The Beatles, and replaced kayōkyoku ("Lyric Singing Music", a term for Japanese pop music from the 1920s to the 1980s) in the Japanese music scene. The term was coined by the Japanese media to distinguish Japanese music from foreign music, and now refers to most Japanese popular music.
The origin of modern J-pop is said to be Japanese-language rock music inspired by The Beatles. Unlike the Japanese music genre called kayōkyoku, J-pop uses a special kind of pronunciation, which is similar to that of English.
At first, the term J-pop was used only for Western-style musicians in Japan, such as Pizzicato Five and Flipper's Guitar, just after Japanese radio station J-Wave was established. However, the term became a blanket term, covering other music genres—such as the majority of Japanese rock music of the 1990s.
In the 1990s, the term J-pop came to refer to all Japanese popular songs except enka.