Actually it's pretty easy for me to identify the Jugalow demographic.
It's music by douchebags for douchebags, and if there's one thing ICP know well (aside from their brilliant theories on quantum physics) it's marketing, because we happen to have plenty of douchebags to spare.
Anyway, lol @ this.
http://boingboing.net/2010/04/10/lea...cience-wi.html