Lemmy.

One of the few True Rock N Roll rebels to still be alive and kicking, ready to drink, smoke, inhale, intake and f
uck us mere mortals under the table with room to spare.
The heartbeat of one of the finest Rock bands to ever grace our planet. The guy still lives his life to the fullest despite being in his sixties. He looks like a man half his age and has the attitude to boot.
Lemmy is THE modern day Rock n Roll icon. There is no way that he would show his chicken carcass on TV advertising Insurance (ahem Iggy Pop).