Chapter I: Progressive or Regressive:
Does a fan's attention span vary inversely with the length of a song?

If you put a gun to my head, I'd wet myself. Probably s
hit myself too. But if you assured me all you wanted was a direct answer to the question, what went wrong with Iron Maiden, I would, after several attempts at speaking, tremble out the answer in two words: long songs.
Now, that might seem an oversimplification, and it is, but I believe it is at least partially at the heart of Maiden's perceived fall. Of course, the band have had long songs since day one, and not just long songs either, but involved ones. On their first album there's “Phantom of the Opera”, a seven-minute monster that to me is in three movements. It's quite classical in its composition, leading to its being also described as Maiden's first foray into progressive rock, or I guess you'd have to say progressive metal. For the time, it was pretty shocking and new. Most of the bands that came up via the NWOBHM – at least, those who survived that trial of fire – favoured short, snappy songs that came in around the three to four minute mark, were, in general, pretty basic (listen to any Angel Witch or Saxon or Raven album to see what I mean) and didn't overtax the imagination, either of the listener nor the composer that much. That's not to put those bands down, but they really more or less found a formula and stuck to it. Saxon were a little more expressive and adventurous with their lyrics, but by and large a lot of their tracks sound quite similar.
Which only made Iron Maiden stand out more. Obviously, the bulk of two albums they put out between 1980 and 1981 were short, to the point, rock out songs like “Drifter”, “Running Free” and their title song which closed the debut, but there were other ideas in there too, mostly due to the interests of the founder, bass player and lyricist Steve Harris. As befit a metal band, especially a new one riding the wave of new British heavy metal, the themes were almost all dark – murder, horror, paranoia, anger all feature heavily in the lyrics of both albums, as do a sort of defiant rebellion against authority. This is only to be expected. Saxon, after all, titled one of their albums as a snub to the police, while The Tygers of Pan-Tang have a wild tiger snarling on the cover of their debut, and Motorhead had a distinctly Teutonic, not to say Nazi, look about their logo. This was, after all, at its core, protest music – loud, angry and often full of expletives, yes, and hardly the sort of music sixties protest singers would acknowledge as having been the forebears to, but still protest. Metal has always been about a kind of protest, though in general not a real “smash the system” punk-style thing, more a “leave us the f
uck alone” sort of idea.

But you can protest and snarl and rage and spit, and still have a lot to say, and Harris did have a lot to say, and he said it through the lyrics of the Iron Maiden albums. After a few years he calmed down a little and began writing in a more restrained way, taking history and literature as his subjects, and indeed sharing the songwriting credits, from about the fourth album on, with some of the other band members, but he still remained, and remains, the one who writes the lion's share of the music, or at least the lyrics.
The thing about metal is that it is a pretty new phenomenon in many ways. It grew, as we all know, out of a kind of synthesis of the old hard rock bands like Deep Purple, Free and Bad Company and punk rock, into something harder, sharper and faster than nearly any music that had been recorded up to then (punk excepted in terms of pure speed of course). And it was, I begrudgingly admit, a British phenomenon. It started in Britain and eventually spread from there, but even the godfathers of the genre were British. The NWOBHM, after all, was the New Wave of
British Heavy Metal, and it was a tumultuous time for music. A slew of bands rose and fell, and only the best – or luckiest – survived, and at the very top of that pile, swaggering and arrogant and – in the words of our missing member OccultHawk, unassailable – strode Iron Maiden. They would be the ones to carry the torch, bring the gospel, if you will, of heavy metal to the world; they would hold the banner high, wave the flag proudly both for Britain and for heavy metal, and show that the genre was not just something the kids listened to while bashing their brains out. This was music with something to say. It might say it loud, it might say it angrily, it might curse at you and look at you with contempt, and sometimes it might be so loud and/or fast that the message was in danger of being lost in the maelstrom of guitars, drums and growling or screaming voices, but it had a mission.
And Iron Maiden were its spokesmen.
So to get back to my original point: long songs. Another seven-minuter showed up on their most commercially successful album at that point in 1982, though to be fair “Hallowed Be Thy Name” owes much of its runtime to that superb solo that all but closes out the track, and the album. A year later they were at it again with “To Tame a Land”, again closing the album, again with a big guitar solo, again tipping the seven-minute mark, in fact making it the longest song of theirs at that time, at almost seven and a half.
And then came
Powerslave.

This blew all records off the shelf, introducing us to the almost fourteen-minute epic “The Rime of the Ancient Mariner”, and throwing in the title track at over seven minutes too, for good measure. The quality of all of these tracks is not in doubt, but I think the real reason they were, if you will, accepted – even welcomed – by the fans was because there were more “standard” Maiden tracks filling out the albums around them. Fast-forward on to 2015 and their most recent, to date, album, the double offering
The Book of Souls (their only ever double album at the time of writing) and there are no less than four of the eleven tracks that hit over the seven minute mark (two of which go over ten) and that's not even counting the closer, which as all Maiden fans know, comes in at a whopping eighteen minutes, finally taking the record from “Rime of the Ancient Mariner” and knocking it senseless to the floor. We'll talk more about that song later, never fear.

But for now, back in time we go and in fact it wasn't totally necessary to go all the way to the twenty-first century to find Maiden experimenting with longer songs, and more of them, on one album, as the very next one to follow
Powerslave has three out of eight which run for over seven minutes, with a fourth almost edging in at just over six and a half, making almost half of the album consist of long tracks. I must admit, I'm not a particular fan of
Somewhere in Time: I do like it, but I find some of the songs too long and frankly boring. Again, more of that as we get to the album. However even here the longer songs are balanced by relatively shorter ones, but still I don't think I could sing too many of even the shorter ones.
Then we get to
Seventh Son of a Seventh Son.

Now this one, to its credit, has only one long song (though it's almost ten minutes!) but the problem here that I see is that, if “Phantom of the Opera” was the very faintest mewling of the infant known as Iron Maiden: Progressive Metal band, then Seventh Son is a pretty lusty roar. It's said not to be a concept album, but it is the closest they come to one, and the themes of the songs are all loosely tied to ideas of insanity and power, and I personally see it as the next best thing to one. Thankfully, Maiden did not yet – and have not so far – gone the whole hog and written a multi-part metal suite (though to some extent you could argue that “Rime of the Ancient Mariner” could be seen as one) but this album, for me anyway, stands as a marker for the direction they were later to go in.
There's absolutely nothing wrong with progressive metal. I love it. But it's a sub-genre, and really, unless you're in that sub-genre you kind of have no business trying to play it. Maiden have always been a little hard to categorise for me – are they speed metal? Thrash? Some refer to them as NWOBHM, and that's to me as much a copout as my own description of standard metal, but the fact is they play, for want of a better or more accurate phrase, the kind of metal you'd expect a metal band to play that isn't an extreme metal band. They're not pop metal but to some extent you might level that accusation at them, if only for the pop(ularity) some of their songs have achieved, even outside of metal, something few other bands in the genre have managed.
But the thing about metal is that at its core it's loud, abrasive, fast, powerful, angry. The songs are short, direct, simple. There are some sub-genres which buck the trend: atmospheric or ambient black metal often relies on long, meandering, often quite beautiful melodies that run into double figures, with some bands even having albums with only one or two tracks on them. Doom metal can also have very long compositions, and of course progressive metal is where you can find this too. Overall, you don't tend to get fans singing along to twenty-minute ABM tracks or Doom songs, for many reasons, but one important one I think is this. People want to be entertained, and they have short attention spans. Not everyone of course, but your average person will listen to music for as long as they enjoy it, then if it becomes a chore to keep listening to it will stop. In other words, and again to be very simplistic about it, if it's too long it's usually boring. Prog heads like me can listen to twenty-five minute compositions without a worry, but not all of them. I still fall asleep every time I try to listen to IQ's “The Last Human Gateway”, yet have no issue with Genesis's “Supper's Ready” or Rush's “2112”. I suppose really the key thing is not how long the song is, but how engaging it is, and continues to be, through its run, and I think this is where Maiden have stumbled.
I'm pretty sure I could ask any Maiden fan to name a song from any of the last four albums that they really enjoy and know well, and they'd struggle. Do you know all the words and music to “The Reincarnation of Benjamin Breeg”? “The Red and the Black”? God forbid, “Empire of the Clouds”? I personally don't think metal fans are built for this kind of investing in songs. Naturally, that's a generalisation, and perhaps an unfair one, because we all know most if not all of the words to “The Rime of the Ancient Mariner” or “Powerslave” and we can all sing along to “Hallowed Be Thy Name”. But I think it takes a particular type of music fan to enjoy longer compositions. Prog fans are masters at this, and I think Maiden's somewhat clumsy attempts to merge mainstream heavy metal with progressive metal have, on balance, been unsuccessful.

That doesn't of course translate to a dip in album sales.
The Book of Souls shot to number 1 in the UK and number 4 in the US, giving Maiden their best performing album both sides of the water since, um, the previous one, and going gold everywhere as well as platinum in Hungary (huh?) so sales weren't affected. How people felt after buying the album is of course something sales don't tell you, as I once noted about box office receipts for movies: how do you know what percentage of those who bought a ticket (or album) liked the film, or album, once they had paid for it? It's not like they could return it, or even if they could, that there's any record kept of returned album sales. So maybe millions bought it and a large percentage were disappointed with it. It did receive largely critical praise, though some outlets were less effusive in their opinion of the album.
But sales and critical acclaim aside, talk to any Maiden fan or go on forums and you will hear a general disappointment with the direction their favourite band is headed. I likened Maiden earlier to a lumbering dinosaur desperately trying to stay relevant, but with songs like the frankly hard to maintain your interest in “Empire of the Clouds” (not saying it's a bad song, but are you going to listen to it once a month?) they seem to be failing spectacularly. Not only are few bands – even outside metal – writing such epic compositions, the potential for singles, which abounded in albums from the eighties and even nineties is no longer there. The shortest track on
The Book of Souls is “Speed of Light”, and that's five minutes! And it was the one chosen as the lead single! Where are the “Run to the Hills”, “The Trooper” and the “Aces High”? Long gone, it would seem.
Have Maiden misjudged their audience, or have I? Even with five years between that and their last album, even with it being their first ever double and featuring their longest song ever, even with much effusive praise, both by fans and critics, who talks about it now? We still go on about “The Number of the Beast” or “Hallowed Be Thy Name”, almost forty years later. It's only been seven years since the release of
The Book of Souls, and does anyone talk about it, sing its songs, even remember it? Myself, personally, I think it was a behemoth too far. But again, I'll discuss this when we get to the album.
The point is, those four albums may be great. I don't know. I've never listened to them enough to make a decision. I've been, in the main, unimpressed and bored by them, and have not wanted to sit through another listen. I could never say that about the previous albums. To be fair, I know why I hate
The X-Factor and
Virtual XI, but I don't know why – or if – I hate
Dance of Death, A Matter of Life and Death, The Final Frontier and the monster
Book of Souls. I just don't know them well enough, and I don't know them well enough because it's become a chore to sit through them. The songs are long, and that's one thing, but they're also boring. Or to put it in the words of Dave Lister on
Red Dwarf, I am smegging un-gripped. I just don't see the point. Why have a song run for ten minutes when nothing much seems to happen? Why repeat most of the track just to make it eight or more minutes long? Where are the hooks? Where are the singalong choruses?
Where, in short, is the fun?
For now, I'm still looking.