As a general rule, the more something is dicussed on the internet the more polarising the topic becomes, the more polarised the topic is the more people are susceptible to the out-group homogeneity effect, ultimate attribution error and other forms of in-group/out-group bias.
Anita Sarkeesian brought a ton of attention to feminism in recent years and tumblr has been trending the topic quite heavily, with more people engaged in dicussion you give people a larger field to cherrypick from.
I honestly don't think it matters all that much, wether you love it or hate it you're keeping the topic relevant.
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